“ In some ways, POS is the nucleus of retail operations.
Before 2011, they have been using a standalone ERP system and a customized-built web site to manage ecommerce and retail operations.
Ecommerce point-of-sale can come as a standalone
software that the retailer can license so as to add into
their current webpage, a complete website builder, or a specialised set of tools inside a larger POS or
CRM system. Chances are high, if your small business is large
sufficient to have a CIO, you’re already utilizing some form
of POS system. They can also use the system to issue refunds
for returned merchandise or void transactions carried out in error.
Can it herald additional revenue? These programs encourage
store visits and particular purchases by providing conditional value rewards (e.g.
obtain a $10 reward card for every $one hundred you spend), or unique perks (e.g.
free delivery for all online orders). ”